Our Story & mission
Attentives® provides superior solutions for marketing material procurement, leveraging an extensive network of manufacturers, importers, and printers.
It is our mission to ensure businesses receive expert guidance when sourcing marketing materials. We are dedicated to delivering quality and creativity at the most competitive price, always placing our clients’ interests at the heart of everything we do.
To achieve this, Attentives® focuses on providing genuine care and attention to our clients, suppliers, and partners, fostering lasting, long-term relationships.
We believe that clear and effective communication is the key to exceeding expectations. With over 20 years of product expertise and a vast network spanning Europe and Asia, Attentives® is perfectly positioned to deliver the most striking and effective marketing materials for any project.
“Attention is everything”
Ronald van der Gaag
Founder / Owner
Ronald van der Gaag
In 2019, I founded Attentives® with the vision that clients in the promotional market deserve better service. By “better,” I mean putting the client’s interests first—simply going that extra mile. There is so much more to this industry than just piles of catalogues and webshops with tens of thousands of items. In the world of Attentives®, high quality, on-time delivery, and creative solutions are the standard.
The Name
The name Attentives® is derived from the words “attentive” and “attention,” because in marketing, attention is everything. With genuine care and focus, you achieve more. The better I do my job, the more effective our clients’ marketing becomes.
Trust
Through Attentives®, I want to give our clients the confidence that we will always do everything in our power to deliver the best quality at the best price. With an extensive network of manufacturers, importers, and printers, Attentives® knows the way—both within Europe and beyond—to provide a tailored solution for every project.
Product Range
I have been active in the promotional industry since 1998, with a background in premiums, merchandise, and corporate gifts. Prior to founding Attentives®, I spent three years co-managing procurement for Coca-Cola’s marketing materials across the Benelux. My focus was on guaranteeing quality and lead times while achieving savings through harmonisation and consolidation.
My expertise has been shaped by a vast diversity of products, including premiums, glassware, retail displays, competition prizes, point-of-sale (POS) materials, hospitality supplies, print, sustainable solutions, and print management. I have channelled this breadth of knowledge into the service Attentives® provides today. We offer creative solutions for marketing materials and supplementary services across a wide range of sectors.
Expert Advice
As a client, you should be able to rely on sound advice to ensure there are no surprises down the line, as this directly impacts the success of your campaign. Attentives® understands the quality requirements needed to match both your objectives and your budget. We ensure that pricing is always competitive and market-compliant, allowing our clients to source responsibly.
Our clients’ interests always come first; we negotiate on their behalf because we believe this is the foundation of a successful partnership. Furthermore, I believe in long-term relationships—with both our clients and our suppliers.
I look forward to welcoming many more fantastic brands and companies, both large and small, to Attentives®.
Best regards,
Ronald van der Gaag